Nikola Jokić has signed a shoe agreement with performance footwear maker 361°, marking a significant milestone in his career. Jokić, the Denver Nuggets superstar, has turned into one of the NBA’s top players, winning regular season MVP, an NBA title, and Finals MVP.

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Jokić will become the Global Brand Ambassador for 361°, a key milestone in their collaboration. Jokić, born and reared in Serbia, became a basketball celebrity after being drafted by the Nuggets in 2014.

361°, founded in 2003, is well-known for its emphasis on wellness and sports, with the purpose of injecting more life into its products. With distribution and offices all around the world, the company has broadened its product line to include athletic clothing and basketball shoes.

Jokić expressed enthusiasm for the collaboration, saying, “I’m very excited to join the 361° team and contribute to their mission of bringing wellness and sports to people around the world.” He also teased the upcoming release of his first signature performance basketball shoe for the brand.

Jokić will wear the Big3 Future High on-court, which is exclusive to him. However, a low-cut variant of the sneaker, known as the Big3 Future Low, will be available to the general public.

The Big3 Future Low has sophisticated performance technology, including a carbon fiber woven upper, Mōrphit Lacing System, QU!KCTECH midsole, Soarplate, and QU!KFLAME PEBA nylon cushion.

The 361° Big3 Future Low will be available exclusively on KICKSCREW.COM and 361usa.com on December 28th for $160 USD. This release showcases Jokić’s unique shoe and groundbreaking technologies.